Yes, if you did a double take recently at a Strongbow bottle, you’re not mistaken – Strongbow ciders now sport a glossy new 330ml bottle packaging, and three new flavours. The new flagship in their line up is the Strongbow Gold Apple, which is pretty much a classic cider. Joining it are Strongbow Elderflower and Strongbow Red Berries, both of which add a different and intriguing quality to the standard taste profile.

The new look and flavours seek to appeal to both genders, and is positioned to be a casual, ‘wind-down’ drink of choice at the end of a long day.

The new recipe was tweaked such that the cider is neither too sweet nor too tart. Strongbow also recommends their ciders to be drunk with ice cubes as you will first note a bold cider flavour followed by a distinct taste of fresh apples.

Tasting notes (official)

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Strongbow Gold Apple
Strongbow Apple Cider_Gold AppleA “nice golden yellow” apple cider, the Strongbow Gold Apple is sweet and crisp with a pleasant green apple note. Lovely, refined apple bite and a light aftertaste of culinary apples, providing a very long finish. Alcohol content: 5% ABV

Strongbow Elderflower
Strongbow Apple Cider_ElderflowerThis pale apple cider is infused with elderflower and lime. It has a sweet floral aroma with hints of fresh fruits. The Strongbow Elderflower variant also possesses a natural slightly tangy zest and fresh lime flavours. Alcohol content: 4.5% ABV

Strongbow Red Berries
Strongbow Apple Cider_Red BerriesA full-flavoured deep Rosé apple cider with premium berries, it is juicy with hints of delicate berry and strawberry flavours. The sweetness of the apples is well-balanced by the acidity of the red fruits. The Strongbow Red Berries cider has a long finish and mild aftertaste of the culinary apples. Alcohol content: 4.5% ABV 

The new Strongbow ciders are available at Cold Storage and FairPrice Finest stores island-wide, as well as at the following bars and restaurants:

Ikki 9 North Buona Vista Drive, #01-06/07, Singapore 138588 / One 15 Marina Club 11 Cove Drive, Sentosa Cove, Singapore 098497 / Privé at CHIJMES 30 Victoria Street, #01-35, Singapore 187996 / Privé at Keppel Bay 2 Keppel Bay Vista, Singapore 098382 / Switch 73 Bras Basah Road, #01-01/02, Singapore 189556 / The Exchange 8 Marina View, #01-05 Asia Square Tower 1, Singapore 018960 / The Green Door at Dempsey 13A Dempsey Road, Singapore 247694 / The Find 35 Rochester Drive, #02-15, Rochester Mall, Singapore 138639 / The Yard Lounge 294 River Valley Road, Singapore 238335 / Timbre @ Gillman 9A Lock Road, Gillman Barracks, Singapore 108926 / Timbre @ The Art House 1 Old Parliament Lane #01-04, Singapore 179429 / Timbre @ The Substation 45 Armenian Street, Singapore 179936


Just so you know

‘Picnic on the Lawn’ is an opportunity to enjoy a relaxing picnic on a luscious green lawn, set in an ‘urban orchard’ in the heart of the city. Available exclusively at Privé @ CHIJMES, every picnic basket purchased gets you three complimentary bottles of Strongbow Apple Ciders. You can choose from the Light & Luscious basket or a more substantial Whole & Hearty basket, both containing a delectable selection of salads, sandwiches and desserts – which go real well with Strongbow Apple Ciders, of course. To book a picnic basket, call 6776 0777 or email info@privechijmes.com.sg.