Four Seasons Hotels and Resorts have signed up with ecoSPIRITS to help its reduce single use glass waste and lower its carbon footprint in its properties across Asia Pacific.
As part of its drive towards being a green business, Four Seasons Hotels and Resorts have in recent time launched a number of sustainability initiatives. One of the latest the hotel group has announced is a partnership with leading regional hospitality consultancy Proof & Company for the use of ecoSPIRITS, a patent-pending, first-in-the-world technology that supplies spirits for restaurant and bar venues using an innovative closed-loop distribution technology that nearly eliminates packaging waste in the premium spirits supply chain.
The move will see Four Seasons Hotels and Resorts adopt the technology across the many bars and restaurants in its properties across Asia Pacific, including its award-winning bars such as Caprice Bar at Four Seasons Hotel Hong Kong, as well as Bar Trigona at Four Seasons Hotel Kuala Lumpur. A number of Four Seasons properties in the region have already transitioned to using ecoSPIRITS – such as Four Seasons Hotel Hong Kong, Four Seasons Hotel Kuala Lumpur, Four Seasons Hotel Sydney and Four Seasons Resort Maldives at Landaa Giravaaru – with the rest slated to adopt the technology when it becomes available in their markets.
“Provenance is important for premium spirits, and for the well-travelled luxury hotel guest. Unfortunately, this translates into high carbon footprints. ecoSPIRITS addresses the problem of single use glass, which makes up the majority of the carbon footprint of premium spirits,” shared ecoSPIRITS CEO Paul Gabie.
“We are delighted to partner with Four Seasons Hotels & Resorts, who are demonstrating true sustainability leadership with this Asia-Pacific wide commitment. Together, we can eliminate a small portion of the 22 million tons of carbon emission that single use glass spirit bottles will generate in 2020.”
Spirits currently available through ecoSPIRITS technology include Plantation Rum, Widges Gin, Tried & True Vodka, Mackintosh Whisky and Arquitecto Tequila. This partnership is expected to eliminate tens of thousands of single use glass bottles, and many tons of carbon emissions, per year once fully implemented.
“We are proud and excited to partner with ecoSPIRITS in implementing this innovative and important new technology across 27 properties in the Asia Pacific region,” said Four Seasons Asia Pacific Vice President of Food & Beverage, Philipp Blaser. “The positive impact of decreasing the carbon footprint of spirits by 80% speak for themselves, especially as in 2020 we are welcoming 10 new restaurants and bars including the opening of Four Seasons Hotel Bangkok at Chao Praya River and Four Seasons Tokyo Otemachi.”
“We have found the transition process to be seamless with very few changes required in back-of-house, while the partnership further reinforces our other sustainability efforts in other areas including the elimination of plastic bottles from our guestroom private bars in Asia Pacific and plastic straws across our global portfolio,” added Blaser.