Bangkok is again set to host leading regional food and beverage trade show THAIFEX – Anuga Asia, this time for an even bigger and better 2024 edition.
Running 28 May to 1 June this year in Bangkok will be THAIFEX – Anuga, which returns for its 2024 edition. Held again at IMPACT Muang Thong Thani in the Thai capital, the upcoming edition of Asia Pacific’s biggest food and beverage trade show will be its biggest yet with an impressive lineup of exhibitors from 45 countries and regions worldwide.
THAIFEX – Anuga 2024 will comprise of six special shows across 11 trade show halls. According to organisers Koelnesse Asia Pacific, the show sees a record-breaking surge in international participation this year. “This year’s THAIFEX – Anuga Asia is unprecedented – following a record-breaking 2023, the 2024 edition sold out faster than ever before,” said Mathias Kuepper, Managing Director and Vice President of Koelnmesse Asia Pacific.
Each of the 11 distinctive halls are dedicated to specific verticals, including Drinks, Fine Foods, Food Service, Food Technology, Meat, Seafood, and more. Then there are the special shows, with themes covering the future of food, the halal market, trends, and the F&B startup space.
New participating country groupings include Canada, Czech Republic, Egypt, Macau, Monaco, North Macedonia, Romania, Uruguay and Yemen. Making a debut is Macau, with its theme ‘Discover the Delights of Macau’. “THAIFEX – Anuga Asia marks a momentous stride for Macau’s global footprint,” emphasised Vincent U, President of Macao Trade and Investment Promotion Institute (IPIM).
“For the first time, the institute is coming in as a pavilion and coordinating the participation of Macau SMEs for the event. Bringing Macau’s SMEs to THAIFEX – Anuga Asia is an exciting opportunity for us to showcase our region’s distinct flavours and robust wholesale and distribution network on a global stage. We look forward to forging new partnerships and exploring lucrative business opportunities,” he said.
Aside from Macau, Canada will be bringing a diverse array of companies to THAIFEX – Anuga 2024. Canadian exhibitors include those offering health-conscious organic snacks and gourmet condiments, herbal supplements promoting holistic health, and organic fruits and vegetables grown suing sustainable farming practices.
Returning exhibitors include America’s USDA, which will showcase exhibitors such as the Wisconsin Department of Agriculture, USA Dry Pea and Lentil Council and the California Milk Advisory Board, each spotlighting their unique contribution to America’s rich agricultural landscape.
“THAIFEX – Anuga Asia has served as a cornerstone for fostering trade alliances and elevating the global stature of American F&B. Looking ahead, we are thrilled to officially endorse THAIFEX – Anuga Asia starting from 2025, as it is a vital platform for showcasing the exceptional agricultural and culinary offerings of the United States within Southeast Asia,” highlighted Kelly Stange, Regional Agricultural Counselor at USDA.
Aside from the show floor, THAIFEX – Anuga Asia 2024 is unveiling an entire lineup of conferences and seminars designed to spark collaboration and knowledge exchange among industry professionals.
With its upcoming edition this May, THAIFEX – Anuga makes its bid as Asia’s Pacific most important trade show for professionals in the food and beverage industries to explore new market opportunities, gain valuable insights into emerging trends, and forge international partnerships.
“With the inclusion of new participating countries this year, trade attendees can expect amplified diversity and richness of offerings at THAIFEX – Anuga Asia. As a catalytic platform, our unified goal is to redefine Asia Pacific’s F&B commerce,” declared Koelnmesse Asia Pacific’s Mathias Kuepper.
For more information about THAIFEX – Anuga Asia 2024, including details on exhibitors and conference programmes, and to register your attendance, visit https://thaifex-anuga.com.
[Image credits: THAIFEX – Anuga]
*Spirited Singapore is an official media partner of THAIFEX – Anuga 2024.
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